E-Marketing consists in a wide range of tools that maximize your presence on the Internet by ensuring that your site can be found when users search for products and services that your company has to offer.
Using our Global e-Business Triad Approach©, WARMICK INTERNATIONAL INC. e-Business Consultants align your company and marketing goals with your e-business initiatives. The result is a coherent strategy to get your company the best possible results from the Internet.
The Web contains more than ten million websites with thousands more being added daily from all over the world, and search engines are tasked with presenting the most relevant pages based on the search criteria entered.
While many people think it is enough to have a web site to earn hundreds or thousands of dollars within a few weeks, it is much harder in reality to get people to your web site and then it is another thing to get them ready to buy something from you.
Our e-Business Consultants will offer your company a variety of e-Marketing tools than can be easily implemented to assure that your presence online is optimized and your consumer and sales target are reached.
SEARCH ENGINE OPTIMIZATION: It is the most important aspect of building a website and gaining web traffic, for your business to grow, your website need to be highly optimized for search engines.
Search engines are the primary method people use to find information on the web. Not submitting your URL (Domain Name) to the top search engines would be like building a brand-new store and not telling anyone about it.
Search engine optimization is the most crucial part of your Internet marketing strategy. Submitting your site to major Search Engines like Google, Yahoo, Altavista and MSN, will guarantee you a top listing of your website within months. SEO is a continuous process that has to be rigorously maintained through proper examination and placement of optimized graphics, Meta tags, links, keywords, keyword placement and testing of code.
LIVE CUSTOMER SERVICE: It is a solution for live help, live support, visitor
tracking and proactive sales for your Website. Resolve customer issues faster and
more efficiently. Convert browsers to buyers and increase average sales volume.
Increase your company’s credibility for being there for your customers and
answering their questions when they need a response.
E-MAIL MARKETING CAMPAIGNS: We have large costumers’ data bases to offer you successful direct marketing campaigns to specific consumer targets. We help you create, send and track all types of e-mail marketing campaigns offering a professional advanced reporting, message scheduling, the ability to create unlimited interest groups, list segmentation, surveying, subscription management, and an array of easy to use newsletter templates among many other major e-Mail Marketing features.
PAY PER CLICK (PPC): You create ads and choose keywords, which are words or phrases related to your business. When people search on the search engine using one of your keywords, your ad may appear next to the search results. People can simply click your ad to make a purchase or learn more about you.
You only pay when someone clicks on your ad and visits your website.
It is about advertising to an audience that's already interested in you. It will connect your website with new customers at the exact moment they're searching for your products or services.
There are hundreds of pay per click search engines. Generally, the larger the pay per click search engine is, the more you will have to bid to get to the top for your keywords. The largest companies in the pay per click industry are Yahoo! and Google. Both of them provide pay per click advertising in text ad boxes to the right of search results it delivers.
LINK POPULARITY: It is about reciprocal links with other websites that add value to your web site as you get targeted traffic from clicks of your links on other web sites. As a positive side effect, you'll also benefit from increased search engine traffic if you have good incoming links.
WEBBLOGS: A webblog is a web page made up of usually short, frequently updated posts that are arranged chronologically like a “what's new” page or a journal. The boom of weblogs happened in 1999 when several companies and developers made easy blogging software and tools. Since 1999, the number of blogs on the Internet has exploded from a few thousand to an estimated half a million.
